What Is Account-Based Marketing (ABM) Account-Based Marketing (ABM) is a strategic and targeted approach to B2B marketing that focuses on specific accounts and individuals within those accounts. ABM aims to create highly personalized campaigns that resonate with the target audience and drive better results from B2B marketing efforts. ABM differs from traditional, broad-based marketing methods… Continue reading The Ultimate Guide to Account-Based Marketing (ABM)
What Is Content Marketing? Content marketing is one of the most important aspects of running a business in today’s digital age. Content marketing aims to create and distribute valuable and consistent content to attract and retain the target audience. The content can be in the form of text, images, audio, or video. It creates interest… Continue reading Content marketing: How can it be used to drive professional results?
Detailed Guide to Inclusive Marketing Strategy What is Inclusive Marketing? Inclusive marketing refers to creating an advertising and marketing strategy that considers the diversity of consumers and has been gaining popularity in recent years. This strategy focuses on a campaign that caters to a diverse demographic, including race, ethnicity, gender, sexual orientation, and disability. … Continue reading Detailed Guide to Inclusive Marketing Strategy
Distinguishing the difference between inbound and outbound marketing can work wonders for your business. It can help you leverage your brand from the rest of the market. At Tru Performance, that’s what we aim to do. We’ve been working hard to earn the valuable trust of our clients, and thanks to their support, we continue… Continue reading Tru Performance Honored as Most Recommended Inbound Marketer in India
Even though there are various resources and practices both online and offline that help you in learning relationship management, there has to be one solid automation tool that keeps your business articulated. Thus, if you agree with this, then you’ve reached the right place; as in this editorial, you’ll learn some pro tips that will… Continue reading Zoho Implementation: Tips for Successful Zoho Integration in Your Business
Are you wondering how to write a professional email? Stress not, because we’ve compiled a comprehensive guide that’ll certainly help you to write a professional email. Well, it may look like writing a professional email is not a big deal, and anybody can write, but unfortunately, it isn’t true. You can write an effective email… Continue reading How To Write and Send a Professional Email
No matter how amazing a product is, once the order is placed, the customer experience has to be taken care of with utmost courtesy. Hence, that’s how your referrals are increased, giving your product a wonderful identity. But did you know how a Direct-Selling industry looks after their back-office operations while they are busy producing… Continue reading Understanding the Importance of Business Operations Support in Direct-Selling Industry
Marketing and sales are the backbones of every company. The sales department includes selling goods and services, whereas the marketing team is responsible for promoting the company’s service analysis. Therefore, through excellent sales and marketing processes, a company stands in the top position in this competitive industry. Companies opt for elite marketing automation software that… Continue reading Marketing & Sales Automation: Why HubSpot is a Prime Choice for B2B Marketers?
What is the most important factor for manufacturers? Is it customer satisfaction, land, labor, or any other element? Well, customer satisfaction is indeed the most crucial factor for manufacturers, yet there are few other aspects too which are associated with manufacturing companies in ease of doing business. Amongst these are factors like land, labor,… Continue reading 14 Reasons for Manufacturers to Outsource their BPO Services
Email marketing is one of the most efficient ways to reach out to your audiences. No matter how advanced the world may turn, emails are such eminent components that will never get outdated. It is the best way to engage with your customer. It is true that today, digital marketers have various other marketing strategies,… Continue reading Ace Your Email Marketing Strategy – The Salesforce Pardot Approach
From the beginning of our partnership, we were a young company creating a new category for data visibility, security and protection. And, it’s not always easy to work with startups like ours that face a multitude of challenges. But they took our challenges with focus, expertise, and relentless dedication – and helped us grow all the way through acquisition in just a few short years. I can confidently say we would not be where we are today without them. They’re also a joy to work with – always on – and staying several steps ahead!
“We have partnered with Tru Performance to run digital marketing projects in various English, Spanish and German speaking countries. It is beautiful to work with them. We appreciated in particular their great service, seamless integration of their work into our projects, technical expertise and their innovative approaches to solve customer’s marketing problems. Highly recommended.”
“I came in contact with Tru Performance searching for a Marketing Outsourcing Services provider. By taking a look at their previous projects and having calls, we agreed to work together, basically, on SEO and Digital PR. They have worked incredibly well with our clients by being communicative and transparent all the time.”
“Tru Performance has helped us in the development of one of our projects which involved development, designing and managing an online store. The company’s talents are evident with their excellent work on this scope, using both web design skills as well as advertising strategies to promote it further.”
“The Tru Performance team is a great partner in our efforts to build out and improve our digital presence. They are dedicated to meeting our high (and sometimes shifting!) needs. Additionally, the team goes above and beyond to recommend ways to quickly approve and adapt our processes to better leverage the tools we have in our tech stack for sales and marketing. Great team. Great partners.”
