There are many tricks and tactics to excel at content writing. One of the tricks which are majorly used by all the content marketing agencies in SEO content marketing. According to the research done by Content Marketing Institute, only about 20% of your content will keep your audience engaged if it is created effectively. Google… Continue reading 3 Tips to Improve your Content Writing with Google Analytics
Running a successful business with high-quality products and services is one thing and leveraging the appropriate type of marketing strategies is another. Targeting the audience and converting them into leads will completely depend on what marketing strategies you are using. Debate between Content marketing and Traditional marketing is a never-ending. Even though content marketing is… Continue reading Why Content Marketing is Better than Traditional Marketing
Content is king, and by this, it means the success of your online business or your digital marketing strategies will depend completely on how you optimize your content. Content writing is complex and there can be plenty of slip-ups. As a beginner, it can be difficult to understand even the most common writing mistakes. This… Continue reading Top 3 Content Writing Mistakes that you Need to Avoid at any cost
Writing excellent content should not only be a part of an online marketing strategy if you want to grow your business better. It is equally important for it to be shared and published on social media platforms. Social media marketing should also be a part of your content marketing strategy. It is important to optimize… Continue reading How Social Media Marketing and Content Writing can go Hand-in Hand
As businesses are moving more towards online marketing giving their audiences better brand visibility, strategic content writing is becoming more significant. Creating an effective content marketing strategy is extremely vital to build customer trust and relationships which will ultimately lead to generating successful revenue for the company. Content marketing is ever-growing as the digital and… Continue reading 6 Steps to Create a Content Marketing Strategy to Grow your Business
The emergence of the digital era has brought about a paradigm shift in the way businesses conduct their routine processes and operations. No more do they have to rely on the traditional tools and techniques of talent management, skill assessment, inter-departmental communication, or grievance redressal. Instead, they can simply utilize the immense power of the… Continue reading Everything You Need to Know About Digital Transformation in Marketing
Table of Content Introduction What is Geo-Targeting? Different ways to Use Geo-Targeting to Increase Conversions Optimizing your Website with Geo-targeting to Increase Conversions Conclusion Introduction 80% of customers claim that the experience a company delivers to them is just as valuable as the products/services that it offers. Customers expect highly relevant content and ads to engage and… Continue reading How To Use Geo-Targeting To Increase Conversions
Getting right to the point, there is no magic bullet when it comes to finding the right Ads platform and strategy for your B2B marketing campaign. B2B businesses are not the same which means what will work for one company may not necessarily work for another. Additionally, advertising works differently across industries. However, understanding what your options… Continue reading How To Choose The Right Ads Platform & Strategy (Campaigns) For B2b Marketing
Table of Content Introduction Why CTR Matters for PPC Campaigns Quality Score and AD Rank What PPC CTR should you Target? Conclusion Introduction CTR or click-through rate is the ratio of the number of people who click on an Ad (clicks) to the number of people who saw the ad (impressions) expressed as a percentage. As such,… Continue reading Click-Through Rate: The Science Behind PPC Ads
The landing page conversion rate is measured by the number of visitors that perform the desired action as a ratio of the total number of landing page visitors. A high conversion rate indicates that people want what is on offer and can quickly get it. Landing Page Conversion rate is among the top significant factors… Continue reading 10 Ways To Increase Landing Page Conversion Rate
From the beginning of our partnership, we were a young company creating a new category for data visibility, security and protection. And, it’s not always easy to work with startups like ours that face a multitude of challenges. But they took our challenges with focus, expertise, and relentless dedication – and helped us grow all the way through acquisition in just a few short years. I can confidently say we would not be where we are today without them. They’re also a joy to work with – always on – and staying several steps ahead!
“We have partnered with Tru Performance to run digital marketing projects in various English, Spanish and German speaking countries. It is beautiful to work with them. We appreciated in particular their great service, seamless integration of their work into our projects, technical expertise and their innovative approaches to solve customer’s marketing problems. Highly recommended.”
“I came in contact with Tru Performance searching for a Marketing Outsourcing Services provider. By taking a look at their previous projects and having calls, we agreed to work together, basically, on SEO and Digital PR. They have worked incredibly well with our clients by being communicative and transparent all the time.”
“Tru Performance has helped us in the development of one of our projects which involved development, designing and managing an online store. The company’s talents are evident with their excellent work on this scope, using both web design skills as well as advertising strategies to promote it further.”
“The Tru Performance team is a great partner in our efforts to build out and improve our digital presence. They are dedicated to meeting our high (and sometimes shifting!) needs. Additionally, the team goes above and beyond to recommend ways to quickly approve and adapt our processes to better leverage the tools we have in our tech stack for sales and marketing. Great team. Great partners.”
